Jonathan is the Owner of Didriks, which opened it's first location in Cambridge in September 2004. He moved to the US after finishing school in Sweden in 1993 and spent some time working in retail and restaurants before working in the commercial playground industry with his father. Jonathan is now spending most of his time at the Didriks and Local Root store at The Mill at Newton Lower Falls, which opened in March 2014, and in his "spare time" enjoys sharpening knives for customers. He is also loving the new additions of Arabia and Rorstrand dinnerware to the Didriks collection, which are great Scandinavian brands reminding him of home.
Latif is the Web Manager/Accountant for Didriks, and he has been with the company for several years. He is a graduate of Boston University in Business Management Studies. Latif is originally from Morocco, and he is fluent in four languages. When not at Didriks. Latif serves as a program director and a youth leader for a non-profit organization in Chelsea, MA. His favorite lines at Didriks are Match Pewter flatware and Chilewich placemats. He loves playing soccer and hiking.